Instead of traditional reviews, you can invite customers to tell their story about the new items. This format will add warmth to the communication between the seller and the buyer.
This is how Leximiller engages customers in storytelling:
17 Blog a la magazine
An online clothing store definitely needs a blog. With a quality editor, you can even compete with any glossy magazine. Take interviews, review trends, publish lookbooks, style tips — the field for imagination is vast.
If you are interested in learning more brazil phone number data not only about blogging, but also about the possibilities of content marketing for online stores in general, I recommend watchingvideo recording of his latest webinar.
This is what an online store blog looks likePanda:
18 Original story “About Us”
What can you tell about your online store? Just without template phrases and traditional “Welcome”, “We are leaders”, “We are great”. Try to fantasize so that the product page reflects the character of your company as much as possible. It is recommended to involve not only a copywriter, but also a designer for this, because together they can create real masterpieces.
A great example of a company information page design:
19 Holiday Shopping
The New Year is approaching, and with it the season of mass shopping hysteria. We will not just buy gifts, we will also decide to dress ourselves data on up for parties, and also to shop for the future new life, which we will definitely start on January 1. Prepare your online store for these events, start now. Come on!
How to Get Your Online Store Ready for the Holiday Seasonread in this article.
The online store is already ready for the holidays Macy’s:
20 Character in the footer
And finally, we add the final touches that will give your online store uniqueness, evoke positive emotions in the client or simply be remembered immediately after the first visit. We place a cute or funny character in the footer.
This is the pug sitting in the footer of the site Modcloth:
14 Possibility to choose the frequency of sending
A fairly simple option that is rarely used. Offer the person to independently choose the frequency with which he wants to receive a newsletter from your online store. With this approach, the frequency of subsequent unsubscribes should decrease.
Implementation:
15 Photos of clients
On the product card, implement a small james benham chief executive officer photo gallery where the customers themselves show off their new clothes. +100500 to trust, and the question: “is this dress the same in real life?” disappears by itself.
Example of placing customer photos on a product pageModcloth.