Brazil is among the 5 Google products, such as search or Android;
94% of all mobile and tablet search traffic comes from Google;
99.22% of searches on smartphones in Brazil are done on Google ;
2nd country with the most video time watched on YouTube .
Do the math: there are about 120 million
Brazilians connected to the internet , searching, reading articles, looking for content and solutions to their questions, and most of them use one of Google’s platforms in their daily lives. How can you ignore these statistics? The benefits of advertising on Google, however, are even greater.
What are the advantages lebanon email list of advertising on the search engine?
Ensuring that your brand has a prominent position within the world’s and Brazil’s main search engine is essential, right? But what are the other advantages for your business when advertising on Google? To answer these questions, we have listed the main benefits of advertising on its platforms. Check it out!
Precise ads with targeting
One of the changes in consumer behavior due to technological advances and digital transformation is the greater demand for content that is truly of interest to them. In other words, content that is useful for what they are looking for and/or need. In this scenario, the biggest challenge for companies is to be able to better segment their communication actions.
By advertising on Google wechat public accounts for the public transportation industry on any of the ad platforms, you can further segment your campaigns, directing your message to those who may actually be interested in what you have to offer. After all, what’s the point of a women’s clothing e-commerce spending money on ads for men? Zero.
The main benefit of greater adb directory segmentation is the increased precision of your ads, which can mean, for example, a higher conversion rate or number of clicks. By prioritizing that the message reaches the right user, you therefore increase the chances of your company standing out within its segment.