Every year, coming up with something new for Black Friday becomes an increasingly difficult challenge. For this reason, we thought of writing a post that collects the best Black Friday marketing campaigns, ideas and messages . The goal is to gather interesting ideas beyond the channel used.
Black Friday Messages: Inspiration and Examples
We specialize in the sms promotional campaign field , so our preference cannot help but go towards the creation of massive SMS campaigns : in this post we want to provide stimuli, taken from various channels, that can help create captivating and effective promotional announcements.
If you are looking for ideas and examples of SMS messages for Black Friday, we invite you to read our post “ Black Friday SMS examples: ready-to-use messages “. If you want to try the Skebby platform for sending SMS, you can do so for free here .
Not just “Black Friday”
A simple solution to amplify the reach of Black Friday is to extend the promotional period . Instead of considering only one day of validity, why not talk about Black Weekend, Black Week or Black November , as in the case of Media World ? Your Black Friday offers can last as long and as often as you want. So why not try to what is the difference between anticipate the competition, proposing an innovative and surprising Red October ?
Tired of Black? There’s Pink and Green Friday
You should never put a brake on your imagination. This is how the colorful alternatives to Black Friday are born. Tired of black? LaLaLab launches Pink Friday . The message is simple, but its goal is to stand out from the myriad of Black Friday messages that clog our email inboxes every year.
Tentree is a Canadian clothing brand that is very attentive to environmental sustainability aspects. The company is committed to planting 10 trees for every item sold. In 2023, during the peak sales period, Tentree launched its Green Friday , expressing the goal of planting 250,000 trees in 5 days. In full accordance with its communication policy, and without any risk of being accused of “ greenwashing ”, the brand manages deb directory to give a positive sense to all the promotional initiatives organized for its “green week”, offering a 20% discount on all online purchases, surprise gifts and free shipping.
The messageBlackTentree’s Green Friday therefore combines promotional activities with a message focused on environmental responsibility, which the company promotes.