The pandemic has shaken the lives of the world’s population, shaken economies and left many victims. Such a radical fact could not go unnoticed with its main reason: the relationship between man and the environment . Searches for the terms sustainability and climate change have never been as high as in 2021, according to Google itself.
How important is it to have a sustainable performance in my digital business?
You may be wondering: what does my e-commerce have to do with this? The answer is simple. Everything, since your customers whatsapp number database are exactly those people who have and become more about the importance of preserving natural resources and the balance between human activities and the planet.
This is precisely why sustainable practices have become crucial for companies that want to maintain their positioning and competitiveness and continue surfing the digital consumption trends. ESG – Environmental, Social and Corporate Governance, a term that was to improve social and environmental activities in corporations, highlights the urgency of going beyond just nice talk and putting into practice the real difference in reducing impacts, as to business activities.
Sustainable digital businesses are necessary for global resource conservation
Positioning and competition are market factors. However, when analyzing scientific research, it is undeniable that our natural resources sales leaders can initiate are under threat. The latest report by the UN’s Intergovernmental Panel on Climate Change (IPCC) an alarming forecast for the next 30 years if we continue to emit greenhouse gases at the same rate as today. Extreme weather events will cause increasing damage, damaging crops and compromising water supplies. Diseases by vectors will become even more prevalent. The effort to achieve the goals set by the Paris Agreement must be joint. In the case of Brazil, the commitment is to reduce emissions by 43% by 2030.
Furthermore, the new federal decree , in May of this year, establishes procedures for the preparation of sectoral plans to mitigate greenhouse gas emissions . So, in addition to competitiveness, this will soon also be a duty of companies : to establish action plans to minimize environmental impacts.
Technology and sustainability
Google has already that it has been offsetting carbon from its activities since 2007, has been using 100% renewable energy since 2017, and is working to achieve a carbon-free energy operation by 2030. The positioning bermuda businesses directory of technology is crucial in this movement, and innovation is fully with zero emissions goals , and can bring great solutions to help in the path of reducing greenhouse gas emissions.
It’s time to get your hands dirty. Your customers are already thinking about more sustainable alternatives for what they and want to consume. Check out the possibilities of joining this movement and aligning yourself with global goals in the fight against climate change:
More sustainable technologies
- According to Google, data centers can increase efficiency to help with the intelligent use of resources. In addition, seeking partners for renewable energy sources, such as photovoltaic and wind power, emissions and electricity costs. Today, several power generators offer these options, which are directly by the distributor and do not require the implementation of their own power plants. Cloud storage also provides lower energy consumption and pollution.
Circular economy and recycling
- In technology companies, a recurring problem is the disposal of equipment . Around 2 million tons of electronic waste are in Brazil each year and, according to ABES, the Brazilian Association of Software Companies, 70% of this total could be and another 30% could be for reinsertion into the economy. Seeking a partnership to facilitate the correct disposal or reuse of these materials is therefore a big step towards minimizing the impact. This topic can also be with social responsibility, since several projects seek to recondition electronic waste to provide access to people who cannot afford to purchase new equipment.