Me tell you a funny anecdote the other day I was looking for a plumber . In kansas city. Well first of all there aren’t many interesting email marketing campaigns you . Can do. John jentsch yes. I think this is also the key point that the . Content is more engaging than an email. Guy kawasaki well I mean in a sense . How to raise money I mean you’re not commitment driven right so you feel a .
With You Don’t Like Seeing
Moral obligation to give back. Same with wikipedia you don’t like seeing that ugly banner . Of jim belgium email list my wales asking you for money but because wikipedia provides so much information and . Content you feel morally obligated to donate the first real results appear on page two . Which means an actual business is neither advertising nor aggregators like ‘or. So pay to . Play is definitely here. Making paid search a truly important part of your overall marketing .
First of Advice in This
Plan is no longer optional. My first advice in this reg er others should be prepared to ard is to . Make sure you engage in the paid search process and do it in a smart . Way. So you could say if ‘s had all this great wisdom advice and inspiration . And then it was sponsored you’d probably be likeOh gosh I should help and . Use that. that’s the theory anyway. John jentsch yes.
Okay Guy We’ve Run
I think this is a good . Theory. Okay guy we’ve run out of time. It’s great to see you again and . I wish you all the best in this new adventure of looking into what paid . Search actually is. You don’t have to do it yourself but you need the basics . To know you won’t be scammed. I see a lot of small business owners who .
Basically Up Templated Campaigns and
Work with pay-per-click companies and they basically set up te brazil data mplated campaigns and then forget about . Them and don’t communicate and just sayOh you got clicks this week. so what . Does that mean? It means I spent money. That’s all you can tell me. I . Won’t ask to be on a show I’ll just wait for an invitation via email . If it’s due. Guy kawasaki well I hope to send you that email one day.