How many times have you asked yourself: why doesn’t my blog appear on Google?
If there were many, you are not alone! For anyone who has just created a blog and is looking for greater prominence and relevance on the Internet, this is more than common.
What many people don’t understand is that this is a medium- to long-term job, and it requires a lot of care during planning. After all, Google’s bot scripts crawl all the content published on the Internet to evaluate a number of factors that will result in the position in the SERPs.
It is not enough to produce quality materials or uganda phone number list use the main SEO (Search Engine Optimization) techniques , you must also take care of every detail to obtain a prominent place on a results page.
But are you already investing in your Content Mar definition and benefits of gamification marketing keting strategy and the results are still not as you imagined?
So, in this article we will help you find out what is getting in the way of your performance:
- Outdated cache
- Draft publication
- New Blog
- Quality of content
- Copyright infringement
- Slow or heavy website
- Using irrelevant keywords
- Posts with Spams
Read on to find out which of these reasons may be hurting your blog’s position on Google!
Outdated cache
Although rare, outdated cache is an easy pro bh lists blem to fix. Your site may not be able to read new posts because the browser does not check for this update.
The idea, then, is to refresh the page so that the cache follows this procedure.
Draft publication
Lack of attention can also be one of the reasons why your blog is not showing up on Google. Yes, you heard right: producing content and then simply forgetting about your post .
Forgetting about content in the draft stage happens more often than you think, but it’s a mistake that can get in the way of your content creation strategy, which will also affect your results.
New Blog
Another important aspect that you must understand is the profile of each strategy.
When investing in paid media, for example, you tend to get good results in a short period of time. On the other hand, you need to put in more resources, don’t you?
Content Marketing is a medium and long-term technique, and an inadequate expectation of time to produce results can be a reason for a poor ranking. It is normal for a new blog to take a while to appear among the first results in the SERPs .
After all, there are many competitors and relevance is a key issue to stand out. This will only improve with the passage of time and the constant publication of new content.
Don’t forget: understanding Google’s algorithm will help you a lot when it comes to identifying some errors that prevent your blog from ranking better.
One of the most important issues is precisely to build relevance within your segment . The more users know and trust you, the greater the chances of getting a prominent place in the search engine.
Quality of content
The quality of what you publish is another key issue for anyone who wants to rank well on Google.
No matter how efficiently all other strategies are implemented, it will be difficult to see results if the texts published are not good. Golden tip: invest in a team capable of producing at a high level and in a way that is relevant to your visitors.
Copyright infringement
The internet is full of content, right? If you do a simple search, you’ll find plenty of pages linking to various blogs, websites, and landing pages .
One of the factors that differentiates each of these results is the quality and originality of the content . When you don’t get the results you expect, therefore, it’s possible that a copyright infringement has occurred .
All content on your blog must be original – always!
Of course, this does not prevent you from making references, citations or even links to content signed by other authors.
But you have to produce the material that you are making available, which is a big challenge, because there are so many topics covered on different blogs, right?
But Google’s algorithm soon figures out which pages have published certain content first and which are just replicating it. This is the worst way to lose relevance within the search engine.
That way, even if the browsing experience